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Some examples that you as a marketing manager may have to deal with in which the CRM system does not yet support you well enough:

Customize a report or dashboard focused on lead quality and conversion rates

Marketing campaigns generate a large number of leads, but many of them fail to convert into customers, resulting in low conversion rates.

Poor alignment between marketing and sales

The marketing efforts do not result in sufficiently qualified leads for the sales team, or the sales team does not effectively follow up on the leads generated by marketing.

Lack of insight into the performance of the website

You can't really see how the website is performing in terms of traffic, engagement, and conversions, making it difficult to optimize the website for better performance.


Do you recognize these problems?

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